{"product_id":"prep-deep-cleansing-shampoo","title":"Prep Deep Cleansing Shampoo","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003ePrep Shampoo is a passpartout in the salon prior to any specific technical service, thanks to the slightly alkaline calibrated level of Ph (7.0\/7.5) that opens the scales of the cuticle, allowing an intense cleaning of the stem and preparing it to be more receptive to any subsequent treatment.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eUsing the Prep Shamppo+Prep Mask system you get brighter colors, more faithful permanent, longer treatment, as well as healthier and resistant hair.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e92% Natural ingredients (according to ISO 16128) - 97% Biodegradable ingredients (based on OECD 301 or alternative)\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBalanced Ph shampoo to ensure a deep cleansing that removes any impurities and styling residues or previous treatments.\u003c\/li\u003e\n\u003cli\u003ePrep Shampoo helps to open the cuticle, preparing the hair for better absorption of treatment or subsequent service\u003c\/li\u003e\n\u003cli\u003eIdeal before the application of colors, permanent, ironing systems, bleaching, but also specific treatments that must bring structure, nutrition and strength to the capillary stem.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Inebrya","offers":[{"title":"1000ml","offer_id":43890301632591,"sku":"I26426","price":85.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/0405\/8447\/files\/FKCKJI_Inebrya_PREP_Shampoo-4096x4096_W3JXEV.jpg?v=1764367054","url":"https:\/\/www.ebcamerica.ca\/products\/prep-deep-cleansing-shampoo","provider":"European Beauty Concepts","version":"1.0","type":"link"}